The six members of the Armenian super-group, Genealogy, have taken to the historical monastery of Saint Gevorg. The monastery was chosen because of its unique location and to express the history of Armenia, which is the whole idea for this year’s Armenian participation in the 2015 Eurovision Song Contest.

In an attempt to show off Armenian heritage the photographer, Ruben Martirosyan, decided to combine Armenian and European fashion trends mixing the contemporary and the traditional. We have tried to create modern characters that are merged with Armenian roots at the same time. This topic is very popular now.” The shoot was a modern shoot is a historical location, which shows off the history of Armenia with 3D effects for the shoot, combining modern Armenia with the past of the nation.

Genealogy will perform 2nd in the First Semi-Final of the 2015 Eurovision Song Contest on the 19th of May in Vienna, Austria, with their song “Face The Shadow”.

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